Five simple steps to prepare a successful and successful marketing plan do you know her?

HocineNaami17 Level 3

November 11, 2018, 5:01 pm

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Do you know why they buy your products or services?
Is the price you place appropriate?
Does it simply reduce the price by between 20% and 30% when customers are scarce, or the stock gradually accumulates?
Have you set any marketing or sales targets in the next 12 months?
You do not need to develop detailed plans, or to attract high-priced consultants to develop an effective marketing process, but you need a plan. A marketing plan will provide you with a roadmap that will guide you through your business and illuminate your path.
A marketing plan can help you:
Identify customers who represent the best opportunities for you.
Evaluate your company's data against your industry or market.
Follow the results to see what works.
It is without shopping your business in accordance with a plan, your business may be going at a fast pace, but may not be moving in the right direction.
Learn about the most important marketing centers
Here are five steps to develop a strategic and practical marketing plan:
Step 1 - Determine the status of your product
Many entrepreneurs do not distinguish between the lines of promotion, advertising and public relations. These are message channels or marketing campaigns, not marketing itself.
The 4p's marketing mix elements are:
Product: Owning a product or service that fits the market in which you operate.
Price: Selling the product or service you offer at an amount that would make the target customer feel that the purchase represents a good deal.
Promotion: Create appropriate customer perceptions across multiple channels, including printed publications such as direct mail, flyers, brochures, postcards, ad flashes on TV or radio, newspaper and magazine ads, the Internet, and more.
Place: Distribute your product on sites where target customers can easily find it.

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Kakashi2020

Kakashi2020

In creating a good Marketing Plan you need to know the strenght and weaknesses of your product. This means you need to do Market Research first. Then put a Price Tag on your product, do the Pricing.

Then you need to do Target Marketing and Market Segmentation to properly identify your target market.

After that you can start making your marketing plan by having a Goal or Target and laying down the plans to achieve that goal.

8 years ago

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theresajane

theresajane

I agree with you. Just focusing on the street if the product won't help as you will only target the area of getting money. You have to always think on how to improve, and by doing that, be courageous to know and accept the weakness of your products or your business.

8 years ago

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Youngshark

Youngshark

Knowing and accepting weakness is always important and the starting point to achieving the immense success that one is meant to have in their life and business.

8 years ago

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jayjaydimson

jayjaydimson

Yes, definitely, do the price matching with your competitors, so that a customer will choose you because you have a good price that is fitted to your product.

8 years ago

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Corzhens

Corzhens

A market research is not an easy thing to do because you have to get the description and even the ingredients of the competing product aside from the prices. Comparing products is the hardest because they have different ingredients and different descriptions that you may not be sure if what you are seeing is accurate. One example is tv set that is easy to compare although you need to experience watching so you will know if the picture is clear and with quality.

8 years ago

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theresajane

theresajane

Too general plans like "making money" and "be successful" don't simply work with just that. You really have to put yoemur business mind into the game. Plan it well, if you can't you may ask for help from people who know the how-to's of marketing strategies.

8 years ago

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jayjaydimson

jayjaydimson

Yes, I agree with you, it's not all about the making money and being successful, you may also need to put some heart on what you are doing.

8 years ago

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theresajane

theresajane

Yes, you are right. It is best to put your passion in what you're doing.

8 years ago

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ajahcuizon

ajahcuizon

These are good strategies to make a good and effective marketing plan. In order for your business to grow, you should have a target a target income that you need to reach within a certain period of time. That may help you to keep your eyes focused towards your goal. Also, making a good marketing plan will make you to keep things in place to lessen the possiblities of making your business fail.

8 years ago

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jaymish2

jaymish2

I'm about to start an offline business and I'm working on my business plan. A marketing plan is part of the business so I'm writing one.I'm curious about how you write a marketing plan for an online business. I don't think that they are many people who do that. Yet they are running online businesses. I think that this is more important for an online business,because remember that you have a global marketplace,its more important to study and know your audience.

8 years ago

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Corzhens

Corzhens

In our salesmanship course in college, our professor said that you have to know the product very well before you can sell it. Of course, it is not literally true because you can sell a product by just using the description. But do you think it ends there? It is best for a marketing person to have a complete knowledge of the product and if possible you should know the source and how it is manufactured. That’s what good salesmen are doing.

8 years ago

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theresajane

theresajane

I agree with you. Since you want to ensure that you're providing a good quality product and service to your customer, you have to know everything there is about the product. Also, there will be customers who are so meticulous and will ask you a lot of questions about the product, so it's best to be knowledgeable.

8 years ago

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agbuyarashel

agbuyarashel

Everything does need a plan especially if it's about business because you're investing a vast amount of your money in hopes to gain profits as for your future income. Money is hard to earn and by doing business you'll be able to make it grow but it's risky that's why you need to make a proper and detailed plan, short term and long term plans in order to ensure that your business would generate money.

8 years ago

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anyone01

anyone01

What are you able to provide to attract clients? e-book? report? Trial model of your product? Webinar? how will you promote it? Pay via e-mail will help you get e-mails of your potential clients. Pay via Tweet allow you to increase your outreach. Subsequent factor, where are you going to sell it? consider developing a landing page, plan what social media you may use to promote it. Caricature your plan of distribution basing on what you understand and your finances.

8 years ago

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Jeane

Jeane

When creating a marketing plan you ought to start with market research. That will save you a lot of time.

Before you start a business, you need to find out if the business idea is viable. The only way to find out is by doing market research. That way you'll know which products or services which people want but have difficulty accessing. Provide the answer and tell this people that you have what they have been looking for.

8 years ago

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ajahcuizon

ajahcuizon

I agree. Doing a market research could help in creating an effective marketing strategy. It would provide you an idea on which product would be in demand. Always keep in mind that your goal is to make people buy your product because they need the product. And doing a resesrch on what could it be is a big step to consider before starting off a business.

8 years ago

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Jeane

Jeane

Always keep in mind that your goal is to make people buy your product because they need the product.

Exactly. This is but the surefire way to sell something. Make the mistake of just wading in and hoping that you'll sell a product because it exists, you'll find it really hard to find customers. This is probably the top reason why many business fail.

8 years ago

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ajahcuizon

ajahcuizon

I agree. You have to find what you think is needed the most of the people and on the same time no other business have offered before. On thay way, you'll find customers in no time and have your business successful.

8 years ago

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Jeane

Jeane

You have to find what you think is needed the most of the people and on the same time no other business have offered before.

Something else that could get you success fast is finding out the weaknesses of your potential competitor - what their customers hate about them - and providing them (the customers) with a more positive shopping experience. For example if their customer service is poor and you can provide excellent customer service, you win. They sell inferior products and you can do better, you win.

8 years ago

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DenisP

DenisP

There is a lot of good material here but the formatting is a bit…odd. You mention there are five steps but went on to write “Step 1” and then go on to the four P’s of marketing. Also, as a side note, the formatting makes it hard to tell what’s the introduction and what is the actual instructional part. I don’t mean to heavily criticize, I’m just trying to provide some constructive criticism for your future posts.

In any case, I’d definitely say that your “four P’s” of marketing are certainly some of the most fundamental strategies with regards to sales, and are essential for anyone looking to sell any sort of product or service. They’re the rules of thumb for any aspiring entrepreneur!

8 years ago

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burgosmichael24

burgosmichael24

That's right. To establish a good marketing plan for your business never forget the fundamentals. I remember when I was in college, our professor in Salesmanship teach us the AIDCA Theory or AIDA Theory for some. AIDCA stands for Attention, Interest, Desire, Conviction and Action. This Theory helps me not only in business but also in a lot of ways.

8 years ago

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Judas2018

Judas2018

Thekey to a good marketing plan is to target customers within your niche, and set your prices at or slightly below market value. For example, if someone is selling or offering a similar product at $300, offering that product for $290 might land you customers that otherwise would've went to the other guy. That $10 price drop makes a big difference.

8 years ago

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ajahcuizon

ajahcuizon

I agree. People would definitely go to the lower price. Offering lower prices could be a good marketing strategy. It could lure more customers to buy your products and services. You just have to give them a good quality of service within a lower price. Compete with quality and with justified price.

8 years ago

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theresajane

theresajane

I agree with you. Even though it is less than the competitor's price, you will still gain income because a lot of people would be drawn to your business instead of the other.

8 years ago

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jpk0007

jpk0007

I think that it is very essential to have a well thought out strategy when it comes to marketing. If you dont execute a a well thought out marketing strategy , then you will eventually fail in your attempt to boost sales and increase profits. The four p's of Product, Price , Promotion and Place explained in this post are very important when you are devising a strategy for marketing

8 years ago

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amelia88

amelia88

Promotion is such a huge part of any business being successful, in my opinion. In this day and age, the use of social media in particular to help grow and build brands has been very effective for a lot of companies. Embracing social media can do great things for a business.

8 years ago

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HocineNaami17

HocineNaami17

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8 years ago

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GidanovSergey

GidanovSergey

Of course, you need to promote your business and do it right. I turned here https://woxapp.com/, and they developed a mobile application for me. My business has gone up.

8 years ago

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