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5 reasons bad content could be pushing away your readers



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5 reasons bad content could be pushing away your readers

Over the years there have been an uptick of people getting into blogging.  This means there is more and more content getting published online, but that doesn't always mean it's high quality content lol.  With so many bloggers starting to write their own content, we've seen a wave of lackluster articles that seem to be written in a way that seems like the writer wants to push away the reader.  The reason to this will always remain a mystery, but I have a feeling it's because people don't really care what others think.

Since I've seen plenty of these bad writing habits first hand, I've decided to put together my own list of thinks someone can do in order to write in a manner that will push away your readers.  If you think your content was written bad, I'm sure you aren't doing everything on this list I'll be covering lol.

If you really want to kill your blogs traffic, keep doing the following points I'll be covering.  If you want to gain a decent amount of traffic, try to avoid them 5 reasons bad content could be pushing away your readers


Your headline is horrible
Your headline is the first thing people see that encourages them to read your content.  It doesn't matter how long your content is, if your headline is rubbish, people won't come and read what you've posted.  Some people write a vague headline and think it will increase intrigue, but it doesn't.  You can be as vague as you want, but your competitors will be there to slurp up the traffic you could have been getting if you just wrote an engaging headline. 

Even if you get people to actually click on your bad headline, they likely won't stick around for long because your content is probably just as well written.  Your bounce rates will be off the chart due to this garbage writing style, so step up your game and get to work!

Another thing that you can do to hurt your readers is to promise something extravagant and not have anything related to it after the person clicks the headline.  Think of this as click bait, you get them to click on your enticing headline but your content is crap lol.  They will leave fairly quickly.


Your formatting is horrible
I see this all the time, even here on SEOclerks with some services, and it's a rampant thing that needs to stop.  Plenty of people will write great content, but they won't format their titles or page breaking sections in a way that stands out slightly.  If you aren't doing this, you probably should look into how to do it properly because your readers will like it a lot and probably stay on your website longer.

If you're one of the people that doesn't understand how a paragraph works, you should probably take a quick lesson on basic grammar and how to structure your writing.  When someone runs into a massive wall of text, they will likely leave because they aren't in the mood to read a novel. 

Break apart your writing so your main points are small headers that help give the reader a mental break.


Your Introduction Sucks
So many people fail to capture their audience within the first 5 seconds of them reading.  Your intro is the main thing you need to work on in order to keep someone on the page.  Your title is the thing that gets them to your website and the introduction is what keeps them there to read everything.

If you don't want your traffic to stay on your page, please keep posting horrible introductions.  If you want them to stay on your page and continue reading, you will need to add a little bit of action to your introduction.  You can do this by adding some quick statistics that entice them to keep reading or you can write up something shocking to make them want to see what happens next.

You need to remember that if someone clicks through because they read your headline, they are trusting you slightly, and expect the actual content to be as enticing as the headline.


Try not to promote yourself too much
I know you want to tell people how great you are, but if you constantly recommend your own services or say how great you are, you're going to make people think you're just a vain blogger and they will leave fairly quick.

I promote myself here and there, but I think it's been in roughly 2 of my 700ish discussions here on SEOclerks lol.  Now, don't get me wrong, promotion is a great way to increase your sales and I'm sure I've gotten a few sales because of my self promotion, but you can't do this within every single blog post and think your readers are going to stick around.


Don't post helpful content and people will leave
People can go to any website online and find answers to the questions they have, but they came to your website in hopes to find the information they're looking for.  If you're not helping anyone at all, you'll notice a lot of people leaving almost as soon as they get to your website.  If you really want to help out your competitors, you shouldn't help anyone at all and just post whatever you want. 

Post quality content that actually helps out others.  You can even help people out within your comments section and they will eventually turn into a dedicated reader who comes back time after time to see your new content 5 reasons bad content could be pushing away your readers




In Conclusion
Writing isn't something difficult to do, but it's something that is easily screwed up.  You'll need to read up on how to write up a proper blog post in order to keep your readers engaged.  You can't be vain or bland when writing, because those are the two main reasons people leave your website as soon as the page loads.  You also have to work on your titles so they are enticing people to click through to your related content that has an amazing intro that keeps them reading 5 reasons bad content could be pushing away your readers



Remember to follow me!
https://www.seoclerks.com/user/Razzy


Thanks!

Razzy

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Barida

When we don't look at ways that we should make our contents to look attractive to our readers, it is going to make them want to leave. Poorly formatted works are always pretty difficult to read as we can't even get to the point where we would want to continue reading.

Also, it is the headline that is going to make your readers even feel like reading what you wrote in the first and it is sad that some writers that use nice headlines that will make people want to read the contents.




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TommyCarey

It's amazing how often I come across a wall of text that could have turned into a piece of golden content if the person would have just taken the time to format the titles, descriptions, and essentially everything within the article or discussion they were posting. Just using a simple bold title and breaking up your article into paragraphs will keep people reading all the way down the page. The majority of people online will just leave a page when they see a wall of content that hasn't been broken up, and that's one of the main reasons don't see great conversion rates with their articles or blog posts, they're written well but they're not posted in a way to keep people on the page.

The headline is just the start of it, but if it's not optimized and written in a way to get clicks, you're just wasting your time on the entire article because you won't get as many people to read it as you could have. You need to see each post as something that is going to make you $1,000+ a day and put your time and effort into it. It doesn't matter if you're doing this work for yourself or a client, you need to do it well and keep it high quality in order to have the best results, and it's sad when people don't do this 5 reasons bad content could be pushing away your readers




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Barida

Those are simple things that most writers that we have out there should try as much as to implement especially when we are looking at situations where those contents are written for formal purposes. Ensuring that we work things right will make a whole lot of things better ?




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nrnlss

I agree with you, there some people that has a great talent in writing but doesn't put much effort in it and just make a basic article with great topic.




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Corzhens

The mention of format reminds me of some sites that I leave for reasons of bad design particularly the format and the font. How would I be able to read well when the font is small? It’s not only eye strain but also a headache will result when I read the whole page. Another is the black theme or dark background that I really abhor to see because black is negative to me.




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edencaga

Yes, we must take a look first our article or blogs before publishing and if the blog or the content is bad and horrible then readers will really leave your content article. You may want to seek for help from experts about your writing if its gonna work for readers to stay and enjoy reading your content. Your tips can really help aspiring writers here so reading some tips from here is a must.




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Martinsx1

I can still remember vividly when I was still a in the university, we were told by one wise lecturer that writing fast is good, there is no doubt about it but not being cautious and careful before submitting our scripts is where we will get everything all wrong. He said, "You can be very fast all you want in writing but be slow to submit without reading thoroughly what you have written before submitting the script". This is because with re-reading the script once more will bring out all the flaws in the writing and you will correct them before submitting.




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nrnlss

That is such a wise phrase and I agree with your lecturer, sometimes people write as fast as they can so they can submit early, without thinking or reviewing their works.




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stormbreaker10

I agreed to this one, actually. In college if I'm reporting, I re-read my report not twice but thrice to atleast make me understand more my report and to submit my report without or less error also to discuss my report very well..




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RhealaineS

Proofreading is very important, though I noticed that other people forgets to do it sometimes. We have to make sure to avoid mistakes with the content that we post, though mistakes are sometimes inevitable.




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nrnlss

Yes, I agree with you. Sometimes people rush their article and submit it without proofreading because they are running out of time or they're too lazy to proofread.




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stbrians

The 5 pointers are great. I have been wondering why my posts do not pull the crowds I want. I push them away then.




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NesMarcos

'Your Introduction Sucks, I strongly believe on this. We basically have 10 seconds to catch the reader's attention and therefore, having a bad introduction will make the readers leave.




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Martinsx1

Ever since I started working online as a freelancer, I have come to understand and realize that in every content, it's title and introduction works hand in hand. When you get your title correctly, there is a much increased chance of using the best introductory message in the writing. But when you screw up your title, it's very obvious that you are going to fail in your introduction message.




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mark8625

I believe on you that too. Title and introduction counts it all,. It should be attracting and interesting so the people would read the content.




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amelia88

Yup, you really do need to grab someone's attention quickly, or they're gone before you can blink an eye. Catchy intros always get my interest fast - and boring ones lose it even quicker!




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amelia88

I love how this article doesn't pull any punches. Sucky intro? Your readers won't engage. Sucky content? They're not going to stick around. It might sound harsh but it's completely true!

Also, the formatting side of things is so important. You can have brilliant content but if it's laid out poorly, you can say sayonara to those potential readers!




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Martinsx1

This is actually why most times writers are advised not to be in too much haste when they are writing a new content. This is because when you are in a hurry to get the content written and completed, you are definitely going to miss out some important aspects in the work that will make the content come of a low quality. Take for instance when you have a good content written but it's badly formatted because you are in a haste to publish it. This makes a mess of your good work.




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amelia88

Totally get that! Sure, it's great to be churning out work, but there are little things that can make it all go wrong, and see you just not connecting with people because of relatively simple things like the formatting.




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Chinet23

There should be a combination of all these things to make them read your content and stay. You just can't pick one or two of these elements but instead employ all these to keep your readers interested, engaged and satisfied. Attractiveness in terms of the topic or concept and visual layout and the relevance and effectiveness of the content are all important factors.

With all these said and done, I agree that it's easier to screw up done get it right,lol. I think it takes experience, strategy and skills but it will be helpful to take note of all of these to heart to start right and avoid committing the same mistakes that other writers have made.




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Martinsx1

Your are absolutely correct with that assertion on that it's easier to screw up done get it right when it comes to writing a very good content. The main reason for this is that people tend to take some little things from granted when writing their articles and such things comes to bite them in the back because it's actually what people look out for in contents. Take for instance, the issue of title. I have seen good articles with the worst titles and most people lose interest in reading such. It's only the patient readers that will make out time to read an article with bad title.




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Chinet23

It's good you mentioned that. The fact is there's only a few patient readers out there and I've learned that readers treat contents or blogs differently from usual article. They wanted to know right away if they have what they need or they would leave and check out other options available. It's a very fast paced world, they want to have things at an instant and hence patience is indeed a virtue and a rare commodity nowadays,lol.




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Martinsx1

Nobody wants to associate with something that is bad from how I have seen life go so far in the past. Everyone desires where he or she will learn new things and be thrilled and satisfied doing so. So, when it comes to online business contents, if your contents are boring and not well written, readers are definitely going keep running away from your contents and look for betters ones to put in their time reading.




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vinaya

You should also stay away from writing on an over-saturated topic. You cannot rank your article top if there are already thousands of articles on the same topic. You should consider publishing articles are on the topics that have been less covered. I have an article titled 30 places to visit in Nepal. The article is 2000 words long, and properly optimized for search engines, it it does not appear even on the third page. My another title is Hindu fertility gods and fertility symbols. Last time I checked this article it was on the third spot. The point is your article should be unique.




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overcast

I have recently seen that people are making use of the good fonts and the images. And that often keeps the users reading. So make sure to use images, infographics and the fonts. That way many people learn how to get the most out of the content. It may not be that easy but often people do it and things get lot easier in the due process. I think bad content needs to be addressed earlier or else that may cause issues.




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amelia88

Infographics are always something that grabs my attention. Great graphic design, when it's incorporated with useful information, can be an excellent way of engaging with readers and visitors to a website.




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overcast

Infographics also promotes the brand that we are holding. And that we can get more publicity. And people seem to like the animated stuff if there is. And if it's static infrographic. That can also be a good option if you ask me.




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Kakashi2020

If you have bad content then it's safe to say that your site is crap. Some sites I've seen contain articles which where spun in a manner that is very hard to understand while some has a logic flaw. Every site should take measures and ensure that only good and correct articles should be posted not doing so would harm their reputation and subscription.




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vinaya

If you cannot write, you should consider hiring a writer instead of using contents from content mills or using spun contents. Having duplicate contents on your website will harm your website. Even advertisers will pull from your website.




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aeon

I think the introduction is very important factor to get the attention of the readers, and you're absolutely right about that. That's why sometimes they post the very intriguing introduction just to click the whole article, but when you read it, and looking for that, it's just nothing, but they get what they want.




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kgord

I think those are great things to remember for people who want to blog. Sometimes when people are blogging, it seems they are too much into their own head and want to blog about things they feel like blogging about and forget they have an audience out there.




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treecko142

I've seen lots of articles with terrible headlines but pretty good content, and it's a shame that viewers don't give it a chance just because of a poor headline choice. no matter how short the headline may be, it's as important as the body of your article and shouldn't be neglected.




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mark8625

I have no idea what is tor but I am curious to know about it. If its good or what the benefits that it could give.




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Youngshark

How about engaging some more humor. I mean I always get to have fun when reading some engagimg and lively content. I always look forward to go back to a website that has a humorous setting.

Try having such and identifying the audience well in a manner that you only input the right form of humor.




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Alymae

This is so true. I believe that these are needed in writing. You explained it properly. As a writer, I really need to improve my skills. You've pointed out my flaws accurately. I will work harder in my writing specially now I know what to improve.




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DenisP

“Some people write a vague headline and think it will increase intrigue, but it doesn't.”

Eh, I’d say that this point is debatable. Clickbait is all the rage these days, and in spite of it pretty much becoming a meme, it’s still utilized because it gets the clicks.

Now, it’s true that once people start actually reading the content they might end up clicking off, but that mostly applies to the intellectual audience. For example, BuzzFeed is notorious for churning out some of the most clickbaity, poorly written content on the internet and yet they still have a massive audience.

What does that say for the intellect of their main audience? I don’t know, or more truthfully, I’d rather not say. But my point is that given the right audience, you can get away with this.




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vinaya

Internet users have a short attention span. If you cannot woo then in the first few lines, they will immediately go away. Therefore, you should always have a great start. Second important point is a good title. The title can make or break your content. The title should contain keywords or long tail search term. Formatting is also very important. No one will read your content that has long paragraphs, instead of long paragraphs you should focus on dividing your article into sections with subtitles having primary or secondary keywords.




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Kakashi2020

It does follow that if your content is crap then people would disappear from your site. People really don't like articles which gives you the information your looking for after a lengthy discourse on other topics. Spin people around and they'll leave your site without leaving a negative comment because the site isn't worth it. I've seen a lot of sites which promises to give the much needed info but if I even smell a hint of a run around tactic then I simply close the window and welcome Google again.




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jaymish2

Blogging has become the 'in thing' in terms of making money online. Everyone now wants to start a blog. What people don't understand is that writing has to come from your hurt. Its like art, it has to come from inside, otherwise your readers can tell. It just will not be very good. That's why you are advised to sell something that you are passionate about, if you don't do this it will be reflected in your content, which will be flat and boring.




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treecko142

Definitely, it's very easy to spot writers who have no experience at all regarding what they're claiming to have experienced, the article comes out just artificial, it's mostly research and not speaking from their own point of view. As a result, they fail to connect with their target audience.




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rlpzbeermoney

One of the recent problems plaguing the internet is fake news. Or to some effect, anything that is clickbait. This doesn't only concern articles but videos as well. Everyone wants traffic. Everyone wants clicks. Everyone will do anything for the sake of hits even to the point of destroying people's career's. People aren't all that tech savy and some don't know the difference between what's fake or not. And I think that's a major reason why these sort of content shouldn't be entertained. I'm turned off from these kind of content.




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superlicca

Great title and introduction are very important. Without a compelling title, you won't be able to attract readers. Your title and introduction should tell people what your article is all about. This will engage your readers and will make them interested in your articles. Having useful content will also make a big difference. Readers don't read just to be entertained or amazed. They also need some information that is helpful. Anyway, by following all the tips you have given, a writer can generate more readers and interactions.




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Kakashi2020

Well the way I see it, noone really wants to stick around a site which has bad content so if you've got no traffic then that means your content is awful try redoing your articles or write better ones. If you don't have the skills write good articles thennits best to hire writers here at SEO Clerks to create good articles for your site.




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ajahcuizon

The reasons stated above are correct and should be avoided by the writers. A writer should make his blog or content entertaining that the readers can have connections with. A writer should also consider to make his content and reader have a connection with each other. His reader should relate to what the writer wants to tell so that a writer could have a loyal reader. You should also create an interesting headline that could make a reader to continue reading till the end of your article or blog.




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Corzhens

There was one blog that I visited. The grammatical mistakes are very obvious but I guess you could forgive that as long as the information being shared are interesting. I finished reading the blog and I was satisfied. There was another blog that was well crafted but nothing much to share. It was like a literary blog that good words were used nice phrasing and the sentence construction are great. But the content has nothing.




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Zelmontero

I fully agree in your five reasons. The introduction should really be catchy so that the viewer will continue reading the article. I think quality content will be the main reason for a viewer to stay. People will continue reading if they find the content really helpful and genuine. When I'm reading I don't really care if the grammar is wrong as long as I can understand the information given.




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blackmist

I agree with that. I myself leave the site immediately if it did not catch my attention specially if It's content is somewhat misleading. One more thing that make a website attractive is the interface. I'm sure we all want a user-friendly website right. Doing some research wont pull as down but a helpful source for as to improve our writing skill.




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anchoreztin

Even I myself, if I find a blog site or an article very boring, unorganized and not that useful for me, I will also look for other blogsite that is better. I like this article because it points out what is being rampantly done nowadays.
I have been in some blogsites recently and I have seen that most of them are not really into writting but just for the clicks and visits of their sites. Also many are also using clickbait titles which irritates me.
This article would be helpful to other writers especially if they dont have the intention to have a bad content. It may serve as a guide for budding writters.




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jetselle

A good quality content is very important to the content creator. A good quality content can attract more readers to stay in your content and somewhat follow every article you publish and a bad content tends the reader to be bored. I myself is not a good content creator so I still study the essential part for being a successful writer. Like how can I engage more viewers and how can I find interesting topics or how can I share important information on my content to be a good writer.




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Zelmontero

Totally! the good quality content would be the reason for your readers to come back. They will become a regular viewer of your blog. It may take time to write quality content articles but it will be worth it.




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kinja90

I totally agree with you. I've experienced clicking on an article since the title is very interesting but when it comes to content, it's not that good. Title is a primary factor that will help you in getting a lot of readers but it's not enough. You have to be consistent. Your content should also be good that people will like to continue reading until the end of your article. You might also check other blogs from the expert writers so that you'll have an idea how they manage their blog and why they have a lot of readers and subscribers.




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jeffreyjose48

You're right! We really need to make sure that our write ups are carefully and wonderfully made. Everything must be considered that it could benefit all the readers.




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mitan143

I usually encountered with articles, blogs, books or any reading materials which actually has bad content. Like the author's writing style is very exaggerated and lame. Sometimes, they wrote some unrealistic scenes that aren't supposed to be included in his content because it isn't inappropriate with his/her topic. But for me, what is worst when you are trying to get your readers' attention is telling them how good you are at everything. I mean, well yes, there's nothing wrong if you somehow share your achievements because it will also inspire the readers but if you won't convey it in a nice way then people would just assume that you are just boasting on something and it will get people annoyed.




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romyter013

Better try to read it out loud so you hear what you are writing about. Try to let you adviser or a friend to check your blog, get advise if its alright now to post it or you still need to polished it and delete some details that are not necessary to put on your article. Get their honest opinion about it. These will serve as a guide specially if you are starting a blog for your business. Don't hesitate to ask and get advise from experts you know.




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Jeane

When writing fiction, openings are crucial. You have to grab the reader by the throat and never let them go. Same thing applies to writing articles or virtually anything that you want somebody to read. If your intro is horrible, it doesn't matter how good the rest of your article or blog post is. It won't get read.

I believe that one thing which everyone who creates content for their site(s) MUST learn is how they can write great introductions. They (great introductions) are what will get people to read your articles/blog posts. Get the introduction right and you'll see bounce rates drop significantly.




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HappyLady

I so agree with this. If you cannot hook the reader in, you have lost the reader. They are gone before the second paragraph. The trouble is, the writer often loves their boring first paragraph and thinks everyone else will be smitten with it too.




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HappyLady

Every so often, I have had something to rewrite and every point you make applies. What I never understand is that the person has already published their bad content while waiting for the rewrite. Surely it is sensible to get the rewrite, usually in proper English and less wordy, before you publish? Generally, they also want the SEO right. This hurry to publish may put readers and Google off the site before great content is available on it.




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foxprojects

That's true, I've seen many websites and blogs that have very poor quality content. Things like formatting issues, poor grammar, dozens of spelling mistakes in each post and so on. Bad content has a tendency to make a site look unprofessional and untrustworthy.

If you sell a product or service on your site, your potential customers will be wary of buying anything from you. This is why it's a good idea to hire someone to proofread your site's content and recommend any adjustments if necessary.




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