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How do you do proper Youtube Keyword Research?



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How do you do proper Youtube Keyword Research?

Can you anyone give me a good explanation of how to do keyword research specifically for Youtube?

Is there a keyword research tool for this? I have only come across keyword research tools for the web but not for Youtube.

I do ok, I just do my keyword research and then I check those keywords in Youtube to see what videos are there, how many views, likes and comments they have and how they have done their SEO optimization for those videos…

But what I really want is a tool that I can just enter keywords into and it will spit out at me how many Youtube searches there are for that term and how many competitors are targeting that keyword too.

Any advice?

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idealmike

But what I really want is a tool that I can just enter keywords into and it will spit out at me how many Youtube searches there are for that term and how many competitors are targeting that keyword too.

I don't think there is such a tool like that specifically for YouTube searches. The closest thing you have is Google's Keyword Planner Tool which you can use to search the same searches that might be searched on YouTube. However, that will only show you what the average number of searches is and doesn't no longer show you how many but gives you a range from say 1-10k or 10k-100k which is bizarre but they only show you more exact numbers if you are spending money with them these days.

There are some other online tools you can use to get some rough idea of how many searches per keyword or phrase are being searched on YouTube. One of them is keywordtool.io/youtube However, for YouTube results, you can do a search, but you'll need to sign up to their basic plan to see the actual numbers.

I'd be interested to see what other people say though and if anyone else can share or tell of something that can show you that! How do you do proper Youtube Keyword Research?




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Lynne

Thanks Mike, that is what I thought but I wanted to just make sure I wasn't missing out on some amazing Youtube research tool. I was hoping I was wrong though.

I don't use Google's Keyword Planner. I tried it a few times but I felt that it didn't really offer me much value. I would much rather use another tool even though I pay for my keyword research tool. It is only $19 a month....

What use is a keyword tool that give you an estimate of anything between 10k-100k searches? That is useless How do you do proper Youtube Keyword Research?

I'll check out keywordtool.io/youtube if they give good info I am sure I won't mind paying if the cost isn't too much.




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Cristian

I've done some youtube optimization and it turned out pretty good.
I first start with keywords planner since what is search on Google will probably get search on youtube also, but not in every case!
Test youtube suggestion keywords, chances are those are the things people search on youtube, also search LSI based keywords are a good source of potential keywords.
Implement those in you title and description, but also don't ignore the youtube tags, that can help a lot on the long run.

Youtube ranking algorithm is very different from Google's search algorithm, try looking at successful videos that are not viral and figure out why those are ranking well and yours aren't. Youtube ranking signals are also highly based on CTR so make sure all of your videos have catchy custom thumbnails!




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Lynne

Thanks Cristian. I do very well with optimizing my videos for SEO...so almost all my videos rank on page 1 of Youtube, a lot of them #1.... so that is all cool. I was just wondering if there was some secret Youtube keyword tool that I didn't know about How do you do proper Youtube Keyword Research?

I will do more research looking at other popular videos, that might help me a lot.Thanks for the suggestion How do you do proper Youtube Keyword Research?




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idealmike

Hey Lynne, I forgot to mention, I posted an article a while back that might help you with this also. 5 Ways to Optimize Your YouTube Videos for Better Ranking and Getting More Views. That article will help you to optimize your YouTube videos for better video ranking and getting more views and getting more views from those optimization tips. It covers the title, the description, using closed captions and a little about tags. It's well worth checking out and going over if you haven't seen it before as you might learn something new from it. How do you do proper Youtube Keyword Research?




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Lynne

Thanks MIke, I will go and have a look now How do you do proper Youtube Keyword Research? I am looking forward to seeing if there are any tips you share that I don't know about!

I love it when I learn something new that can help me be better!




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