SEOClerks

Does Google put penalty for 404 : Not Found ?



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Does Google put penalty for 404 : Not Found ?

I recently changed a URI structure at www.ionclerk.com network with over a hundred sites.
I realized I forgot to include proper redirection headers. Although that was solved less than 1 hours after the mishap happened. It was too late, I had 4000+ Page Not Found errors on my Google WMT dashboard. Now, its all fine but 'm stuck with the question "Does Google penalize sites for 404 ?

Generally, 404 errors don’t impact your site’s ranking in Google, and you can safely ignore them. Typically, they are caused by typos, misconfigurations (for example, for links that are automatically generated by a content management system) or by Google’s increased efforts to recognize and crawl links in embedded content such as JavaScript. - A page from Google Support

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seoconsul
Well Google may not penalize 404 pages, but building a custom 404 page, does add some value to your site. Try checking example of some great customized 404 page in Google



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twilight
I did not know that you could build your own 404 page. This sounds like a good idea to me.



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ultimate
I do have custom 404 page but that still is a 404.



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Daniella
Generally, 404 errors don’t impact your site’s ranking in Google, and you can safely ignore them.


source: https://support.google.com/webmast...er/2409439?hl=en

It's good to know a 404 error won't cost your search engine ranking. Hopefully, webmasters will take time to fix all broken links and correct missing pages.



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