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How much to spend on Adwords campaign?

Justin Level 1

April 29, 2015, 10:04 pm

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How much to spend on Adwords campaign?

What is a good amount of money to spend per click (or bid) on an Adwords campaign?

I'm sure you have to start out with a $50 minimum for each campaign, but how much of that goes toward each time your ad is clicked?

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Topseoservice

Topseoservice

I think it will depend on your ROI from adwords campaign, if you are getting good ROI, you can invest more.

11 years ago

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ppcmsvramesh

ppcmsvramesh

The formula for adwords ROI. 100 clicks = 2 sales. If your value of sales is $50. you want to buy 50 clicks for $49...

11 years ago

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crisstar

crisstar

First of all get a coupon for Adwords. You can find them online. Sometimes these coupons give you $50-$100 in free advertising on Adwords.

Also, you need to set your daily budget. If you set a low budget, it will take you awhile to get conversions and learn how well your site converts. Overall, pick a daily budget and cost per click that you're comfortable with. If you're not sure what you're doing, get some training or else you'll waste a lot of money.

11 years ago

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zainshuja

zainshuja

When you are just starting out, you’ll want to contain your costs, because you don’t know what’s going to work.

You are in testing mode. It’s possible that your initial test campaign will be profitable, but you may only break-even, or you may lose a little money. We’ve created a lot of campaigns that were profitable right out of the gate, but you shouldn’t expect this to happen. Instead, your mindset should be that you’re investing in market research.
You can roughly calculate your test budget by multiplying the number of keywords you want to test by the cost per click and by a minimum of 100 clicks. As a general rule, you’ll want to get at least 100-200 clicks on a keyword to determine whether it converts for you.

11 years ago

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overcast

overcast

I think 50 bucks reasonable amount. And one has to be also getting some real data about the visitors for this to work. You can't just blindly get people to do things. I am sure you know there are some good templates to follow with the adwords. I have seen people getting traffic to the page this way. I would start low cost and then increase the budget as per the exact amount of clicks there.

9 years ago

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