Which do you prefer for Facebook marketing? A Facebook Page or a Facebook Group?
So many people ask me what the difference is between a Facebook page and a Facebook group. To me they are completely different and I use both, however my main focus is always my Facebook pages.
I find that a Facebook page builds my own brand and I can focus on growing my audience for my websites. I also like the fact that I can make use of paid advertising on Facebook which I have found highly effective to date. i can target the exact audience I want to reach which I find quite nifty.
Yes I also join groups in my niche and post some things there but mostly I focus on my pages.