$1.00 sales don't turn into repeat business for me

Beverly Level X³

October 10, 2014, 6:40 am

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I'm not sure how it works for all of you, but I've found that having an intro type service, such as 5 posts for $1.00 is fairly popular but the customer almost never comes back to order a larger package.

The only buyers who come back are those who paid a lot of money to start with. For instance, if a customer pays $20 to $30 on the first order, they almost always come back later and that's repeat business.

And, I know many sellers rely on affordable/budget priced services (such as $1.00) and it works for them, but maybe that's just what those services sell for. Possibly it varies by niche, as to whether or not a $1.00 service results in repeat customers.

I don't have good results gaining long term customers offering a 'cheap' service.

What is your experience with this?

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Beverly

Usually low price services (such as $1) are great for getting the attention of new customers. After the new customers click on our service to read its full title and description, it depends by what call to action messages and extras are used:

1st call to action message related to our 1$ service must to get the trust of our new visitors: professional service and a good price for small (business/website/etc) improvements;

2nd call to action message need to be reflected by EXTRAS with awesome titles for medium to high prices ($9-$99)

And, I always over deliver on the $1.00 orders as I know it's a 'foot in the door' type of service. But, so far, none have turned into repeat business for higher paid services.

I like what you suggested about offering extras to increase the base sale amount. I will try out this idea.

12 years ago

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farahkhan

I dont have it yet soon launching many services in mid december

Then I will review here . But I think it depends on the service I saw many facebook likes seller have even more than 15 orders from a single customer and some also buy it again and again ..

12 years ago

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angie828

One would think that with it being such a small order they would want to come back and place another order.

12 years ago

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Asmodeus

$1 services work best with social media likes/followers and website traffic, but not much else. I only have one $1 listing and have had several initial sales and repeat sales from it from regular traffic buyers.

12 years ago

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Beverly

One would think that with it being such a small order they would want to come back and place another order.

And, that's what I was hoping, but not so far.
In fact, I see the opposite to be true. If a client orders a very large contet package from me, they are likely to reorder the same later.

$1 services work best with social media likes/followers and website traffic, but not much else. I only have one $1 listing and have had several initial sales and repeat sales from it from regular traffic buyers.

ok, that makes sense. My services focus on writing and everything I do takes time. And, a $1.00 job might take up to an hour to complete, so it's not really feasible anymore to do that. Though I appreciate all business, and give top quality whether they pay $1.00 or $100, I have to allot my time carefully as there are often really big writing projects that need attention too.

12 years ago

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creativehead

im not sure about this ... Those buyers who are willing to buy more and spent lots of money they just use the $1 service as test purpose. If they like the service then they buy bigger gigs. It actually results in increase of sale coz lots of buyer can have the chance to try your services in a very cheap price.

12 years ago

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