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It might be helpful to include an FAQ on your blog to answer the most frequently asked questions. Do you have an FAQ on your site and if so, what type of questions do you showcase?
I have a shopping related blog as well as a few others. My FAQ page includes some basic details on product shipment, company hours, etc.
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A FAQ would be good for a niche blog about beauty and skin care as you could use that section to answer many common skin care related questions. You might even have readers submit questions via your blog or comment form that you would answer in the FAQ area. This type of fresh content can only help your search engine ranking.