Speed up your website by serving WebP and AVIF images instead of standard formats JPEG, PNG and GIF. Reduce image sizes just now!eed up your website by serving WebP and AVIF images instead of standard formats JPEG, PNG and GIF. Reduce image sizes just now!
Why serve images in AVIF or WebP format? #
AVIF and WebP are image formats that have superior compression and quality characteristics compared to their older JPEG and PNG counterparts. Encoding your images in these formats rather than JPEG or PNG means that they will load faster and consume less cellular data.
AVIF is supported in Chrome, Firefox, and Opera and offers smaller file sizes compared to other formats with the same quality settings. See Serving AVIF Images Codelab for more on AVIF.
WebP is supported in the latest versions of Chrome, Firefox, Safari, Edge, and Opera and provides better lossy and lossless compression for images on the web. See A New Image Format For The Web for more on WebP.
