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I want to start a new campaign on my Google Adwords account, but bit confused about the selection of perfect keywords. We are providing website image optimization services and have landing page
Can anyone suggest some potential keywords for my Adwords campaign which will be for the clients who wants image optimization service for their website.
Rather than us giving you the actual keywords, you should read this page which will tell you all about keywords for AdWords.
It is always better for you to learn right at the beginning
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They have explained the things in a general way but I was looking for some suggestions from real experiences.
Find keywords that best describes the services you are providing. But make sure to check what keywords your competitors are using. You should also check the companies that perform similar business. Since there are many businesses in the same niche, targeting to the locals instead of the global customers will be a better idea. Choose keywords accordingly.
Right, it's all about checking your competitors (I use this term very lightly) and see how do they do it. It's not necessarily copying their work but it's about learning how they make it work and on how they run it. Targeting local audiences are a good idea too, but eventually, you should give international audiences a shot too.
I am already doing all of these things, i was just looking for suggestion on image optimization related keywords.
Keywords depend on the service you will be offering on your landing page. I could cite a myriad of keywords here, but you need to first cite the kind of service you will offer your clients.
Here's how I find my keywords in most cases:
I am glad this topic was posted, as I know from my own research that adwords can be a bit confusing. I know google is available to help, but they are also just as likely to give you the run around and not be able or willing to answer your question.
Anyway I know how to do keyword research using Google keyword planner. I was just looking for some keyword suggestions related to website image optimization.
Keywords are the difference between success and failure. Keywords determine whether your ad word campaign has an audience or not. I don't think that people can suggest keywords. I think that you need to do your own research based on people's searching patterns. Use google trends, any keyword tool on google. They are many videos on Youtube on how to carry out your keyword research.
I think you can use the search engines for testing the efficiency of the keyword that you have in mind. But I know that it will take time when you are searching for the most appropriate keyword in the search list because you have to check on the related keywords that can bring you to another list and then another until you lose your patience and you settle for what you think is the best keyword. Isn’t that a realization that we can just think of the keyword and do away with the research?