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How to entice people to sign up to your newsletter



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How to entice people to sign up to your newsletter

Getting people to sign up to your newsletter isn't always the easiest thing to do, so you will need to entice them into signing up.  There are various ways to do this, but I will be covering the top 3 that work best when trying to get people to sign up to your newsletter.

If you're like me, you want millions of people to sign up to your newsletter so you can send them all emails through systems like MailChimp or Aweber.  This will only increase your traffic even more because, if you're already building your website correctly, you will have plenty of search engine traffic coming in as well as the subscribers coming in through the emails you're sending out.  By enticing the readers to sign up to your newsletter, they will be entered into the pool of previous subscribers who are now coming back to your website or blog through the newsletters you're sending out.

Sending out a newsletter to your subscribers should be timed apart from each other.  You never want to start sending out newsletters right after the persons signs up with you.  Sure, they might get sent out a newsletter that was scheduled to go out that day, but you don't want to have something sent to them each and every day, or even twice a day, because they will just see your company as spammy and they will unsubscribe, which will hurt your list.

The following 3 ways to increase your newsletter sign ups are some of the more enticing ones I can think of, so read up on them and get to work after How to entice people to sign up to your newsletter


Offer freebies for signing up
Many blogs and websites will offer freebies in the form of a digital download.  This can be anything from some images the reader can download and print off to an eBook that helps them do something.  I personally like the eBook route because you can cram a lot of information into a small little file, which most people love.

If you don't have an eBook, you should start writing something up and get it listed as your freebie to anyone who subscribes to you.  You may not have a ton of information in it right away, but you can work on it over time and with each new update to it, you can send out an email to all of your current subscribers letting them know there is more useful information within the eBook compared to when they first downloaded it How to entice people to sign up to your newsletter  By doing this, you are giving away even more information as well as keeping the current subscribers happy because they won't think you're favoring the newer subscribers How to entice people to sign up to your newsletter


Do giveaways to your subscribers
Doing giveaways is a popular thing when it comes to increasing your subscribers.  You won't usually be able to giveaway a free gift to every subscriber that comes into your list, so you will likely be doing a sort of lottery. 

You can tell your subscribers that they will be entered to win something, like an expensive piece of jewelry or a PS4, it just depends on what niche you're in.  You can set a goal of 1,000 or 10,000 email subscribers before you choose a winner. 

This trick to increase your subscribers doesn't work as well as the freebie because people will know they have a slim chance of winning if you're getting a lot of traffic and subscribers.  I like to pair up the freebie and the giveaway at the same time so everyone is happy and they winners are ecstatic when they get something in the mail How to entice people to sign up to your newsletter


Offer high quality information
This is a pretty obvious trick since it's likely what got the person to your website in the first place.  Offering high quality content to your readers is like giving out pieces of candy in the form of content.  They will come into your website through the search engines, after you're higher ranked of course, and they will read what you posted.  If they like what they read, they will sometimes enter their emails into your subscribe box and await more little treats of info to grace their inbox.

The main trick with this is not getting the subscribers, but keeping them happy by sending them emails with all your newest and most popular blog posts How to entice people to sign up to your newsletter  Your visitors will pretty much do all the split testing for you by commenting, liking, sharing, etc. on your posts, so just pick the ones that have the most action and send them out to your subscribers.  This will increase the engagement on your top performing posts, resulting in even more likes and shares How to entice people to sign up to your newsletter




In Conclusion:
It's not too difficult to build your list, but it's unrealistic if you think you're going to build 1,000,000 subscribers in a single day.  Shoot for 1,000 a month and boost it up from there after you get the ball rolling on content generation.  I would recommend writing up 10 posts a day, they don't have to be too long, and figuring out what your readers gravitate towards most.  After you figure that out, you will be able to increase the word count on specific topics already knowing it's going to have a better engagement than other content How to entice people to sign up to your newsletter  Use the tips I posted above to keep people coming back and to get the newer readers to subscribe by giving out freebies and giveaways How to entice people to sign up to your newsletter



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https://www.seoclerks.com/user/Razzy



Thanks!

Razzy

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JoeMilford

More great stuff here, Razzy!
I have heeded your advice in the past regarding giving out freebies and special offers in order to entice customers and what-not, and I think that doing things like this, as you suggest, develops an instant positive relationship with your audience and makes them more likely to return to your page or site and do further business of interaction with you. Although i am wary of bombarding customers or readers with too many emails, I think that occasional reminders are just fine--maybe once a month--especially if the content is high quality and enticing to recipients.




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kgord

Yes, agree I think a suggestion is good, but you need to be careful about bombarding your readership. Nobody wants repeated emails and newsletters unless they can save money.




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JoeMilford

Exactly--if I am going to take the time to indulge in these repetitive emails, posts, newsletters, contacts, reminders, etc., then there should be something useful in it for me because I am not getting compensated for my time otherwise. I know that might sound a bit demanding, but I expect there to be something there worth my while, in the contacts, even if it IS just good, useful content to go and check out.




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Corzhens

The item number 1 about the freebie when signing up for the newsletter is one great tool to attract subscribers. That was done by a credit card some years back. If you will sign up for a credit card then you get some freebies like lotion and other personal accessories plus the promo that you get a free plane ticket when you use the credit card to purchase worth $500. I fell for that trap because the freebies were very tempting.




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wiseagent

I think offering quality material is the golden rule to make this real. If you make it clear to visitors that they'll always have quality material available to them, they'll certainly be interested in being loyal to your project.

There's no doubt as to the effectiveness of this tactic. How to entice people to sign up to your newsletter




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Barida

I have to stress that it's not all about offering high quality, but ensuring that one delivers on such promises. That's the core part of it at the end.




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wiseagent

In fact, it's a set of factors (which may have order of relevance differentiated according to each person) where high quality content plays a super important role.

It's like the tip of the iceberg.




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kgord

Yes , I agree especially if they are getting discounts, freebies and other special offers they will certainly be signing up for your newsletter..lucky you! I think as long as proper content is in there, you will have subscribers.




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wiseagent

Yes, the quality content is that it ends up working as the main fuel in this relationship. I just can't see things evolving without this being offered. It's the basic and most basic rule of the game.




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Barida

One good thing I've discovered about relationships with clients is that they always want the best at a moderate price. So, there is a good tip where one can deliver quality at an affordable price at the end.




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DarthHazard

Giveaways and freebies are great and probably your best bet if you want to entice people into signing up for your newsletter. The only issue is that sometimes it doesn't actually help you that much. I mean, I have subscribed to a few newsletters because of some freebies or because there was a competition and you had to subscribe to the newsletter to be entered. And in the end, I don't really read the newsletters at all and unsubscribe after a while. If you are using freebies to entice people, you need to make sure that they actually enjoy your niche as well




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Judas2018

I think you can place a nice little note somewhere on the site inside of a slick looking graphic. Kindly asking visitors or members to sign up for your weekly or bi-weekly newsletter. But honestly - I am a believe in letting visitors sign up on their own without offering sticks and carrots. That way you'll know they have or take a genuine interest in your site content.




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overcast

Yes those boxes that sign optin or sign up for newsletter do work. I know many sites that are making use of this trick. And for them it seems like it is working. So I guess it depends on how to execute this. I am not sure how the newsletter part can be properly executed though. I am guessing depending on the newsletter reach it can be changed with the mailing list companies.




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Judas2018

There's no harm in pointing site visitors in the direction of your newsletter. But better not to appear too desperate. A small reminder will do just fine. No need to add Las Vegas styled lights and whistles to influence visitors towards your newsletter.




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overcast

I think diverting the users to the newsletter definitely helps. I have seen people having their traffic converting. And it works out better that way. I guess not a lot of people can have the newsletter properly planned out though. It all depends on case by case basis.




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Judas2018

A newsletter if you're going to offer one should always be properly mapped out. Otherwise why send it? The last thing people want in this day and age, stuffed into their email inbox is a poorly organized or constructed document. We get enough of those already! A newsletter doesn't have to be a flawless work of art but it should at least be a solid, useful and effective map to the events that took place on your blog or website within the last 14 days.




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overcast

True. I think flaws are going to be there. But considering how google is making the promotions tab for some mails. I wonder how to avoid getting into the promotions tab. It'd be interesting to see how that works out though. I mean this way newsletter system is a bit harder to manage.




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Judas2018

That's up to your readers. Gmail also has an option for example - to move mail from spam, promotions or social media - to the inbox. After you receive a piece of mail from a certain source - and move it to your inbox enough times - gmail responds in the future by automatically sending that senders mail DIRECTLY into your inbox. It does this because it has noticed that you now deem this persons mail important by moving it to the inbox more often than not. So it eventually falls in line with that methodology.




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vinaya

I have integrated mailchimp in my website in a hope that people will subscribe to my website and I will be regularly sending updates. I do get visitors to my websites, however, I do not have any subscribers. recently, I came up with an idea to offer an ebook for those who subscribe my website. I don't know whether this promotional campaign will succeed or not.




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Tronia

Don't worry, that js extremely common. Many websites have readers, visitors and traffic but yet no or a minimum number of subscribers.

I think that the free e-book will work just give it enough time to. I have tried it myself and that is how I began getting my first subscribers. Just make it visible enough so they know that it is completely free.




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vinaya

Delivering content right into the inbox of readers is a good way to build readership on your blog. However, encouraging people to sign up is very difficult. Even if they sign up, there is no guarantee that they will check the newsletters. I have a list of 200 subscribers I used t send newsletters, however, I found out that not even 5 percent people checked newsletter and there were few people who actually checked the links.




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overcast

What I have tried with one client is that we create the optin box. And those boxes sign people up. So it helps in gaining some level of the sign ups. It'd be not easy though. Some of the time it'd be reasonable to make use of the sign up options in different ways. I'd surely be adding other options like share and the sharing of list with others. That also helps bring more subscribers. I'd say it takes time for this though so make sure to use it if you like mailing list type optin boxes on site.




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augusta

Thanks for the detailed explanation, your points are all valid.I assume the emphasis should be more on content.If one content is valuable and useful, getting people to signup for one's newsletter becomes very easy and it achieved effortlessly.Yes, even, though freebies and giveaway might entice them to signup what will keep bringing them back to the site is the valuable content and with this, they can become one referer referring people to join the site and sign up as well.




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vhinz

Absolutely correct! I, myself is fond of subscribing to websites that offers free valuable information and free to download e-books or series of videos. By giving free in exchange of the readers e-mail, it has a bigger possibility that they will sign up for the newsletters. The readers are always thinking "What can I get if I sign up for this website?". And also, by giving valuable materials, you would likely be trusted by your new readers.




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Tronia

Free things always work! If you just mention that something is free, people will instantly want to participate in whatever it is. I have offered free things such as courses, e-books and its hands down the best method to get more people willing to sign up for your newsletter. You want them to have some sort of "profit" for signing up, a reward.




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potentialwriter

You can entice the people to sign up to your newsletter if you learn certain strategies about marketing and human relations. Marketing and human relations are the key factors that determine how much you can get the audience persuaded to subscribe or sign up to your newsletters. You should learn how to solve people's problems and share useful information to the people on your niche. When your audience realize that you have these attributes, nobody would need to persuade them before they start subscribing.




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Corzhens

That high quality information is truly interesting. When you receive something from an unknown sender, the tendency is to treat it as spam. However, when the subject looks beneficial then I would check on it. I received a private message in Facebook about a sale in CebuPacific Air last night. It is a grand sale that offers very low airfare. I had checked it and it turns out to be true although I still have to buy a plane ticket. With that high quality information, for sure I would sign up with that newsletter.




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Baburra

The biggest thing sites do to get me to sign up to them really is just the good content. If there is nothing in it for me to get like a download or a lesson, I will just go somewhere else. Also, the advertisement or the marketing for that page should be well written and complete enough to give me the right amount of information on what I could, or even should, be taking advantage of if I sign up.




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jaymish2

Great tips as usual. Offering useful information is a tip often given as a way to attract readers to your posts. The bible says' there is nothing new under the sun'. With all the information glut, can you really offer something new and useful to your readers? Million dollar question!

Is'nt ten posts a bit too many? Especially if you are sending the posts to your subscribers? Personally, I would unsubscribe to a newsletter that is always sending new emails.I think it's invasive and no one has the time, to read all those emails. I think one or a maximum of two a week is fine. We are at risk of information overload. A newsletter nicely written once a week will do the trick for me.




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potentialwriter

Making or enticing people to subscribe to your newsletter is quite easy depending on how credibly you present yourself. People would want to read the contents of your website, the 'About Me' page, the 'Privacy Policy' page and so on before deciding whether or not they can safely subscribe to your newsletter.

People are so hard to convince, but if you know how to present your content using content management and building strategies, you will be able to convince a lot of people in subscribing to your newsletter.




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TimothyAlex

Freebies and Giveaways are very common practices, but unless you have quality content people want in their inbox, you will get a high unsubscribe rate.




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rhombus

Love the idea that you can win something, if I was already reading the content it would mean I was already interested therefore I would sign up for sure. I probably get around three newsletters a day from various sites, some of them more interesting than others. I have made the mistake of signing up with sites that spam you ten times a day, which is unfortunate as I will never visit those sites again, even though they may have interesting articles and add value.




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