A blog with a controversial topic has a better chance of going viral. One example is a blog about the extra judicial killing of illegal drug personalities in the Philippines. It is a hot issue because of the support of President Duterte to the cops who are accused of the killings. Both sides of the fence would be commenting until an argument arises. Do you have the guts to write a controversial topic just to get substantial traffic? Or you prefer a simple blog with a meager traffic?