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8 steps to launching your own eCommerce business in 7 days
To most people this concept will sound crazy, but you really can launch your own eCommerce business in just 7 days. Most of the work is actually done for you, you just have to put it all together and make it look presentable lol. With all of the marketplaces out there, you can find plenty of freelancers to help you set everything up if you're not savvy enough or you don't want to do it yourself lol.
There are people who will go on vacation and get an idea for a product, then launch an eCommerce business when they get home which will make them a nice passive income over time. Now this isn't always the case, you could likely fail, but that shouldn't stop you from trying
Below are the 8 simple steps to launching your own eCommerce business in 7 days
1. Find products that have potential
Now there are many ways you can go about finding a product that has potential, usually you'll be able to figure it out without having to do much research because you're already seeing it on social media Remember fidget spinners? Just imagine how much money someone made off of those things when they first started to hit the market and they set up an eCommerce website to resell them for a decent profit
Social media is great to figure out what people are already jumping in on, but there are other platforms you can use for research. These are Google Trends, Ebays top products, Amazons Best Sellers list, and many more. With all of these, you will see what people are already buying all of the time and you can sell something just like it or similar. These massive platforms have already done the "hot product" research for you, so don't try to branch out on your own just yet
2. Find a manufacturer
If you have a good source of traffic and sales but your manufacturer can't keep up with the demand, you will suffer the most because people will start spreading negative reviews. You will need to talk with manufacturers who are already making what you want to sell and figure out how many they can produce for you every day. If they give you a huge amount like 10,000 units per day, you're usually good to go lol.
A good source that I've used in the past is Alibaba and Aliexpress. They are both owned by the same company and basically do the same thing, sell at wholesale prices. Alibaba will sell in bulk with an MOQ (minimum order quantity) while Aliexpress allows you to purchase 1 piece at a time, which is why a lot of people go through Aliexpress because they don't have to risk a lot of money. They will simply list the product on their website and went they get a sale they will purchase it through Aliexpress and use the buyers information in the shipping section
3. Think of a good brand name for your business
Your name makes you stand out from the rest of the competitors selling the same thing, or something similar. If you can get some short and catchy domain and business name, you're more likely to get people to purchase from you. No one wants to buy from United Business Products For Sale Online INC. because it just looks odd. People will purchase from UBP Online INC. which is pretty much the same thing, but abbreviated People will see this as more professional and will buy time and time again
Usually I'll try to purchase the domain name first so that I don't register a business for a few hundred bucks and then the domain I want is taken. Purchasing the domain first allows me to ensure that the business name likely isn't taken. Of course I will do research on both prior to purchasing either just to make sure they're available, but purchasing your domain name first is always safer You can always purchase your domain name the same day you're filing your incorporation papers, that's not a big deal at all
4. Build your website... sort of
People always worry about having the most cutting edge website and the best logo and they also think it will cost thousands for the design and hundreds for the logo, which isn't true at all.
You can buy your domain with privacy, set up hosting with a dedicated IP, purchase a theme and get a logo made for under $135 or less
- Domain w/Privacy: $20 on the high end
- Hosting w/Dedicated IP: $15 p/m
- WordPress Theme: $50 to $80
- Logo Design: $5 to $20
After you get your domain and hosting set up, you can upload your WordPress theme and add WooCommerce which is a free eCommerce platform for your theme
Then all you have to do is upload your products and add pricing. Of course you could always go the more expensive route and pay for $30+ a month for Shopify, but that's up to you.
5. Figure out how you're going to fulfill and ship orders
This is what most people stumble on because if you're like me, you work completely online and don't usually have your own products. But if you do have your own products, and you're on WordPress, there are plugins that you can use for USPS which will have you enter your own location and it will give a shipping price for your buyers and they will pay it. You can then just go to your closest USPS building and ship your item while not losing any of your initial profits
You can have a warehouse doing all the shipping and processing, but this is a bit more advanced and that would take much longer than a week to set up
When it comes to sourcing products from AliExpress, you don't need to worry about shipping and fulfillment because the manufacturer will handle all of that on your behalf
6. Setting Goals
You will need to have goals in place so that you can estimate if you're building in a good way and not getting stagnant. Of course you will need to have realistic goals and not "Profit $10 million in the first 6 months" which isn't going to happen unless you're investing a boat load of money into advertising lol.
You will need to break down your profits per item and how much it cost you in order to make a sale. You could be failing at this part, but failure is a part of this business so don't get too down if you go under. Think of it as a learning experience and keep on chugging along
Figure out your monthly fees for everything and that will be your first goal. You need to make enough money in order to stay afloat, and breaking even is the bare minimum to do this.
After a few months of building your business, you can focus on revenue goals like $1,000+ in profits or $10,000+ in profits
7. Put together a marketing plan
When it comes to marketing, you can't just go at it with no direction at all. You will need to figure out your best plan of attack and that means a multi-directional approach.
You will need to do all your on page optimization, off page optimization, PPC campaigns, social media marketing, inflencer marketing, etc. Not doing one of these will just make it so that you're going to fail eventually. Of course you don't have to start off with all of these, but you will definitely need your optimization done prior to anything esle.
You don't even have to do this all yourself, there are plenty of freelancers here at SEOclerks.com that can help you out along the way
8. Launch your eCommerce website!
Do NOT wait until you think everything is perfect, just imaging how many sales you're losing while you're tweaking everything. Whenever I launch a website I will know for sure that it isn't 100% done, but I will at least have something put together that will work to bring in sales.
Get something together that works and build on it overtime. I know a bunch of plugins that I like using with every website I set up, but in the beginning I didn't know what I wanted to use and I had to figure out what worked and what didn't. You'll need to split test everything, and you can't do that if your website isn't live
You may fail at this, you may fail 10 times, but if you keep going you will notice that you get better every time you launch a new store. You will eventually be able to get one of these stores up in a day or two and make it successful in a much shorter time span
Keep at it and you'll be all good
Remember to follow me!