SEOClerks

Are keywords CAPS sensitive? - Does it matter how or where you use CAPITAL letters?



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Are keywords CAPS sensitive? - Does it matter how or where you use CAPITAL letters?

Lynne recently made a topic about CAPS and SEO. - Does using CAPS help with SEO? - That topic gave me inspiration to ask you this question.

Are keywords CAPS sensitive?

What I mean is basically this:
Would I be able to rank "SEOClerks" if I used capital letters differently or not at all?

Like this for instance: seoclerks or SeoClerks, or seoCLERKs. - Does any of this matters when it comes to rankings and keywords? - Would I get the same results no matter how I used capital letters?

Oh, and btw. Feel free to read the online etiquette discussion too!


Best Regards,
hitmeasap

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idealmike

Well yeah it can do. Whether its keyword or KEYWORD, Google creates a SERP result for each of them. I thought I posted in that thread actually, I thought I'd said the same thing to Lynne but looking at it I obviously didn't. But yeah, from an SEO perspective, as is what you're asking, "about CAPS and SEO". Google can rank by whether you're shouting or not lol.

If you check the Google.com SERP results for SEOCLERKS. And check the SERP results for seoclerks. Almost exactly the same right? What you might see is that some sites are using the uppercase SEOCLERKS and those sites are ranking for it based on Google's ranking algorithm. However generally, all the sites shown are the same in the top 100 sites that show for each SERP result whether it's UPPERCASE or lowercase.

My site seoclerk.xyz ranks differently for both uppercase and lowercase.

For SEOClerk it ranks #5
For seoclerk it ranks #6
For SEOClerks it ranks #18
For seoclerks it ranks #17

It's swings and roundabouts when it comes to case and SEO.




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hitmeasap

Hmm.. So, from an experts perspective then Mike.. What would you suggest?
I mean, I always mention SEOClerks as SEOClerks. I rarely say "seoclerks" for instance. But if and when I need to hire a seo expert to rank my site, what kind of keywords should I use?

I do prefer SEOClerks, as it is, and I would also prefer Twitter instead of twitter. Facebook instead of facebook etc etc etc, and that goes with literally everything. So when I launch my own site, blog or whatever it might be, I'll probably use the correct spelling too, but that might actually give me less results compared to how people would spell it, am I right?

At least it looks like it. - So what should I do in a scenario like that?




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idealmike

Suggest for what Andre my friend? You mean for targeting? If so, basically, whichever term (upper or lower) gets the most searches. I think you're thinking too much into it. This sort of stuff can drive a man crazy! Are keywords CAPS sensitive? - Does it matter how or where you use CAPITAL letters?




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hitmeasap

Yeah exactly Mike. And yeah, I'm probably thinking too much.. Are keywords CAPS sensitive? - Does it matter how or where you use CAPITAL letters? - I have a bad habit of doing that actually. Especially when it comes to things I have slim to none knowledge about. That could be a good topic, "Are you thinking too much?!" Are keywords CAPS sensitive? - Does it matter how or where you use CAPITAL letters?

Anyhow, I appreciate your answers Mike. The best part with the CD is that I can actually go back and read everything several times, so there's no problem if I can't learn everything I need to know at first glance. It's awesome Are keywords CAPS sensitive? - Does it matter how or where you use CAPITAL letters?




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Cristian

Well, as far as I know Google Keyword Planner doesn't show a different number of searches for caps keywords compared with the lower cases keywords, both get the same number of searches.
Sure the search engine results may differ but it doesn't matter much. How many people do you think are searching with their caps on all the time? No many, at least the majority will search with lower cases, and you can't really target only caps keywords in your content, that's nuts and not so SEO friendly.




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Everett

Yes, I have noticed that if I type in my domain name in caps (first word, first letter capped, and second word, first letter capped), then the search will appear on the first page, in the first position. Now if I were to CAP my domain name then it will appear a little down the page. I believe the search engines are CAPS sensitive, especially if you use the search engine commands. However, this is also not true, depending on the age of the domain.

What I have noticed as well is the older the domain, the more insensitive it is to caps. Weird huh? You could try to replicate what idealmike did, and use their website for an example. I bet when the website gets older, and google does whatever it does on their backend in the future it wouldn't matter if they used caps or not. So I tend to think about this period of time when caps are sensitive, and when they are not as a trial and error period for the algorithm to properly index and display the search term content.

This is not SEO advice, or tips just what I have noticed, especially with new domains.




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Lynne

Oh yes I remember there was a discussion about this a while back Mike. I never target any keywords using caps in any way, I just think it would get way too complicated and there are so many different variations.

I always use all lowercase because that is the way that I search online, so I stick to it.




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hitmeasap

I guess I do the same thing Lynne. Perhaps most people are doing that..? - Use lowercase whenever they try to find something online. I bet most people does that!




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