SEO Sunday Recap - AMP continues to gain popularity and other Google news
They said AMP is doomed to fail as another bad choice for Google in terms of projects. But Google AMP is growing into a success for the past year going from a few single digit percentage as a source of traffic to bigger more important percentages, in webistes, I personally implemented AMP it reached about 20 to 30 percent of the total traffic. Most viral stories over the internet use AMP nowaday.
Here is some interesting data about AMP vs traditional desktop and mobile page views:
Last modified meta tags such as meta http=”last-modified” content=”date” are useless for Google. If you didn't know, last modified meta tags don't mean much to Google so don't bother implementing them:
Facebook will track user's location (the ones who allow that) to figure out what physical store they visited in the best to flood them with retargeting ads. In my opinion, this is a huge step into invading people's privacy, but maybe this is just me, I rarely allow any app to track my location.
Search Console Bug - A lot of users that have verified websites with Search Console might have gotten a huge number of emails from Search Console informing yours about "verification.
John Mueller From Google said:
Google Maps Update. New Question and Answer feature. This is quite an interesting and useful update. If you have a company listed in Google Maps you can now add a list of FAQ for users to use and read but more importantly, the users themselves can add questions and receive answers.
Having canonical implemented on some pages but also having noindex? Some SEOs implement both canonicals and noindex tags to prevent canonical pages from getting index. But think about it, with the canonical you are telling Google to treat that page exactly as the source page, so in essence, you might also noindex the canonical source, this is exactly what John Mueller from Google said. So in my opinion, don't use noindex if you used canonical, Google is smart enough and will figure out that variations of that page should not get indexed.