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What are some of the Things to remember before selecting keywords of your site?
Always make your documentation on every keyword with adwords keyword tool. Look for the most efficient keyword, (low competition and high search rate).
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You want to look at how many searches per month a keyword gets at an exact and broad match. Exact will be what you get if they search for that term and that term only. If you use Google Keyword tool this number will be inaccurate and grossly inflated.
Next you want to look at CPC if you are going to try and earn an income from the site using pay per click such as adsense. This will tell you how much each time a person clicks that you will earn (or you will earn a portion of it).
Then you want to look at the competition level. How many websites are competing for this term? Who is ranked 1-10 and what kind of authority do they have? How many backlinks do they have and are they beatable or are they some website with tons of power like Wikipedia or MSN?
I appreciate your lengthy explanation on the selection of keywords but from the looks of the procedures you enumerated it will take a long time before I can arrive on a keyword. Can I not just think of a keyword that is directly related to my content? For example my content is about caring for dogs with an issue with ticks and fleas, the keywords that I can think of are tick-infestation or perhaps petparasites.
You should research keyword using keyword research tools or google adword research keyword
Choosing the best keywords for your website is an art, blended with a bit of science. Making the right keyword selection is a balance between the number of people searching for a particular keyword and the competition for that keyword. The best strategy to understand this balance is utilizing keyword selector tools that help you discover how people are actually searching the Internet. By understanding how people are searching for your product or service, and how much competition you have, youâ??ll know what keywords to focus on and which to leave alone.
Things to remember before selecting keywords are:
Easy to Grab
Some popularity already
Easy to search results etc
Only choose keywords on things you are interested in! That's the best tip to give because that way you will have a lot more passion and interest in them and be much more likelier to succeed in that industry. However, you could always choose something you're not really that interested in, in itself, but it could still be a very lucrative thing so you could make something happen out of it. But it's usually much easier to tap into things that you know a little about or have some sort of a vested interest in, something you do as a hobby perhaps.
That way it will be much easier for you to come up with a super cool amazing website and build some amazing content on, in and around those keywords. You know it makes sense! Listen to the voice of experience. I would have paid for this kind of knowledge years ago and wish I could I'd have learned a lot more a lot faster and been able to get more done and achieve much more! But that's life, that's called "hindsight".
Here's two things to take into consideration before choosing your keywords to target.
Competition: If the competition is super fierce and you're a bit of a newbie webmaster, SEO or affiliate marketer. You may as well forget about it. It will take you years to rank high for anything and you have too much learning to do to get there. On the flip side, there have been people that have started a site in a very competitive industry and smashed all the competition out of the water. It all comes down to trying my son, what's that saying? Fortune favors the brave! That is so so very true for some people who have made it big just from trying. And they probably was pessimistic and skeptical at first but thought they'd give their idea a punt and it worked out for them.
Trend: While some trends are bigger than others, some have been around for years and will probably remain so, some come and go like a bad fart! There's no point picking an industry to work in that isn't going to be in demand in 5 or 10 years time. If nobody is searching for it anymore, you may as well delete your site and put the HDD space on your server it was using into use on a new site. In a nice that is evergreen.
Look for the keywords that get high search hits but there is so little content on the web. In other words, you need to choose a keyword that has high hits but less competition. Instead of one or two words keywords, find a long tail search term. A long tail search term is the exact phrase that people use while searching online.
When you are choosing a keyword choose a keyword that gets more more than 500 hits and less than 5000 hits. If you choose keywords that get less than 500 hits then it is very likely that you are not getting any traffic, if you choose keywords that get more than 5000 hist, you must understand there is too much competition.
It looks like using keywords for SEO capability of the site is not simple. You have to do an evaluation to determine the most potent keyword for your purpose. From my understanding before, all I thought was a keyword can be anything and it wouldn’t matter what word you use. Now it seems that keywords have their own values in terms of quality so we should know how to select the most effective keyword.