The 7 basic mistakes and myths bloggers should try to avoid
It doesn't matter if you're a newbie blogger or seasoned veteran, you may have fallen into a blogging trap. Don't worry though, you can fix it in a short amount of time
There are around 409,000,000 people reading more than 17,600,000,000 (yes, that's billion) blog pages each month. You could be messing something up and that's why you're not getting a piece of the blog traffic pie
Here Are The 7 Basic Mistakes/Myths
Blog Every Day - This is a common misconception because new bloggers think that you need to post daily in order for Google, Yahoo! and Bing to rank your website because it's active. In reality, new bloggers should post daily just to get content on their pages. After the first 2 weeks you can slow down to posting maybe 2 or 3 times a week. Just be consistent and add fresh content every week. Bloggers can get burned out if they are researching, writing and posting fresh content every day.
Over Optimizing - Bloggers commonly think that their articles or posts need to fit a specific formula in order to rank for specific keywords. At some point this is true, but you don't have to get super into optimizing because Google, Yahoo! and Bing are pretty smart and know what is going on in your post. I run an SEO company and when I tell people this they think I'm telling lies lol. To help guide you, you can use the yoast plugin on wordpress since it shows you exactly what to do. Get the article readable and in the green then you're fine
Writing Content Brings In Traffic - That's kind of true, but only one piece of the puzzle. You will have to write good content so the search engines AND the readers like what it's about. If you just have jumbled up content then the readers will hate it and never come back. The search engines will recognize the bad content and the high bounce rate and deem your website lower quality than it could be. Besides content, you'll need to do a bit of marketing in order to pull in traffic. Just posting the content won't pull in the masses. Get your words in front of the masses and then they'll come to you
Making money blogging is super easy - lol not at all. It takes time to develop a popular blog which will pull people in with each blog post. It takes time to get a bunch of subscribers who will follow your every word. When you do start getting loads of traffic, if ever, you can monitize it with adsense or banner ads from different platforms where you make money each month off of them.
No one is using email lists - A lot of bloggers think that social media is the only thing they need in order to promote their posts. Posting on social media is like yelling into a crowd while emails are more personal and one on one conversations even though you've send out a mass email.
Only write long posts - There is a standard of 400+ words to do for each of your blog posts. Some people will say to never write under 1,500 words per post, but who has that kind of time? I've always stuck to the 400+ words because you can always get your point across in that amount of content and Google will see that. Write it well and it doesn't have to be a novel.
Only the content matters - While content is the main reason people are coming to your website to read everything. You have to make it visually appealing by adding some images so people don't feel like they're reading one chapter in a book. The post can be long, but make it appealing to the eye and break up the sections with images or quotes so that it doesn't seem like they are on the page for 10 minutes