Do you think it is a good idea to provide discounts to your customers after you completed their orders?
I personally think this is a good idea because they will more likely to come back if they can get your service for cheaper the next time. I know real life companies that do that; for example, WH Smith gives you vouchers after you purchase something from them valid for a period of time. If you add an expiry date, then they will more likely purchase your voucher again earlier so I think this is a very good idea. These incentives may mean you gain less profit but at the end of the day you will gain more customers and most importantly happy customers because they will feel like they got a good deal and as long as you provide good quality services, they will be a repeat customer for a very long time.
Do you offer vouchers to your customers after you complete their order? Does this increase your sales from past customers?