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Do more tweets of a URL lead to higher search rankings on Google? Do longer articles get more shares on Facebook? Do emails that contain images have lower open rates?
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Do more tweets of a URL lead to higher search rankings on Google?Well a tweet is a webpage like any other as far as Google is concerned and will have its own SEO score to it. If that tweet has a lot of retweets then those are social signals and its well considered that Google uses social signal as part of their ranking system. You can actually SEO a tweet and one one of doing that would be to get it a lot of retweets, likes, mentions and comments etc as well as just doing SEO on it like building backlinks to it which would invariably improve it's ranking position in the search engines. Google indexes tweets and shows them in the search results just like any other page.
Do longer articles get more shares on Facebook?It's not really the length of the article that matters but what it says. You can have really long articles but if they don't really say anything interesting and it's all just mostly filler content then that isn't likely to as many likes as articles that the reader finds really interesting and helpful to them. 90% of people (guesstimate) will like an article if it helped them regardless to the size of it.
Do emails that contain images have lower open rates?Emails that have images in them have HTML in them. Any emails with HTML in them are usually flagged as suspicious these days. But if the recipient has subscribed to you they wont get spammed of course if you've white listed them. And using HTML emails can produce a better looking email of course so you can use images and font formatting etc. But you can still get good results from using text only emails as well. In fact, you can still create appealing text only emails, but again, it all comes down to what you say, the words you use and how you get the recipient interested to read on and then click the links in it at the end.
[quote]Do more tweets of a URL lead to higher search rankings on Google?[/quote]Well a tweet is a webpage like any other as far as Google is concerned and will have its own SEO score to it. If that tweet has a lot of retweets then those are social signals and its well considered that Google uses social signal as part of their ranking system. You can actually SEO a tweet and one one of doing that would be to get it a lot of retweets, likes, mentions and comments etc as well as just doing SEO on it like building backlinks to it which would invariably improve it's ranking position in the search engines. Google indexes tweets and shows them in the search results just like any other page.[quote]Do longer articles get more shares on Facebook?[/quote]It's not really the length of the article that matters but what it says. You can have really long articles but if they don't really say anything interesting and it's all just mostly filler content then that isn't likely to as many likes as articles that the reader finds really interesting and helpful to them. 90% of people (guesstimate) will like an article if it helped them regardless to the size of it.[quote]Do emails that contain images have lower open rates?[/quote]Emails that have images in them have HTML in them. Any emails with HTML in them are usually flagged as suspicious these days. But if the recipient has subscribed to you they wont get spammed of course if you've white listed them. And using HTML emails can produce a better looking email of course so you can use images and font formatting etc. But you can still get good results from using text only emails as well. In fact, you can still create appealing text only emails, but again, it all comes down to what you say, the words you use and how you get the recipient interested to read on and then click the links in it at the end. :)
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