Freelancing is one of the best ways to be independent but at the same time it can also be a stressful struggle. When you're a freelancer you really don't have many regular clients because there aren't many subscription services having hundreds of sign ups. You would have to rely on them coming back for a premium service even though someone else could have a duplicate service at a cheaper price.
There's also the feeling that you don't need to keep doing your own marketing in order to pull in sales. If you stop doing this and rely solely on the platform you're selling on, your services will dry up quicker than a spilt bottle of water in the desert lol
There are various challenges ahead of you when it comes to freelancing, but you can do it will these little tips I'll cover
Market your services
You are your own boss, employee and marketing team. You will always need to be marketing yourself and your services in order to consistently bring in new clients. It sounds like a lot of work, because it is, but it's necessary if you want to keep the money flowing into your account with new sales each and every month.
When it comes to marketing yourself and your services this could mean anything from handing out your business cards at local events to being active on social media and pulling in clients that way. You'll have to get out there and get your name in front of a lot of people in order to siphon traffic and make some sales
Setting up a few keyword optimized services here on SEOclerks is one step towards getting a consistent amount of clients each month, so get to work lol
Pull your existing clients back in
A lot of work that freelancers get are from past and existing clients. I've received plenty of emails from past freelancers saying they have X slots open for PBNs, social media management, web design, etc. I'm sure they're filling their spots because they don't spam users every day saying they have $1 off their $10 service lol.
Another way of doing this is pushing up sells. This is when you have a client for something like web design and you pitch them some on page optimization as well as an off page SEO campaign in order to bring in more traffic. If the client loves what you're already doing they will likely be interested in signing up with one or more of your up sells
Pull clients from your own network
If you're like me, you talk to a lot of people in the same niches as you. I've gotten random jobs from plenty of the people I talk to on a regular basis through forums and even Skype. I actually just landed a job from someone I've been friends with for the last 10 years online and it's going pretty well
You can also have your own network send you referrals for free, or have them be an affiliate of yours. They usually will help you out since you've been friends or colleagues with them for a while. I've actually had some friends post links for me on their niche related pages and it instantly gave me a boost in the SERPs and made me a few sales
A lot of times you will see people leaving their jobs for new positions at a different company. They may give you a call because the company they're now working for doesn't have an SEO team in place but needs one desperately. Your friend will likely let you know or will pitch your services to the big boss who would make the decision on signing you up or not. I've done this with one of my friends and he got his boss to sign up to my services for $1,500 a month for 12 months lol. I of course gave my friend $250 a month because he was basically an affiliate, but he wasn't asking for money to do this, I made him take it
Being a freelancer is incredibly rewarding in spite of the challenges. That’s why more and more people are choosing the freelance lifestyle instead of the old nine-to-five grind. Getting regular work as a freelancer takes determination, but it’s more than possible with these winning strategies.
When you decide to go the freelancer route, you need to know it's a difficult journey. You will work long hours for less money than you could make at a 9-5. The benefits are horrible, because there are none lol, but that's the only real down side. You won't have a boss to answer to and you can usually work remotely, which is great. Stick it out in tough times and you will learn from your mistakes over time. Good luck freelancer