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How often do you think you should be posting on Instagram?
A lot of people are always talking about how often they should be posting on Instagram and there's not definite answer. I'm here to give you some ideas on how often you should post in order to increase your followers, engagement, and follower retention. I've been playing around with Instagram for a while now and I think I've got a pretty good understanding on how to keep your account active when it comes to your followers loving you lol.So let's get started
Increasing your followers
We all know that Instagram has a followers metric which basically means someone saw your profile and clicked "follow". The more followers you have, the more "popular" you are. A lot of people don't really care about the popularity because they just want click throughs to their websites in order to make money, I know I do. So to increase your followers you'll need to use tags properly and by doing that you can add it to your post. Use 10 to 15 tags just so it doesn't look so spammy compared to the people loading the entire description section with tags
Add some content in the description section and be sure to optimize it for the keywords you want to target. Instagrams algorithm is only getting more advanced, so stay on top of the optimization and you'll be blessed with followers in the long run when the spammy accounts get hit
Another way to increase your followers is to go and follow them first. Now you can set up some software so that you can follow people and then unfollow the ones who don't follow you. You can also set the software to unfollow people who have followed you, but that's getting into a grey area and could easily get you banned.
The third way to gain followers is to go and like a bunch of pictures in the same niche as you. The people posting the pictures will see you liked it and possibly come to your profile and follow you. This is one of the better ways to gain followers because you're only spreading the love and not following then unfollowing after the person follows you. I'll do this manually through my phone because I want to like specific images from people who are not my competitors. I'll usually like around 100 images from 100 different people so that I get on their radar. I'll do this everyday, or try to, in order to constantly build up my following
Increase your engagement
To do this you have to be a little tricky with your wording. I've seen plenty of accounts post a sweet looking image and in the descriptions first line they will ask a basic question. A good example of this is a guy who collects rare shoes posted an image with a pair or Jordans and a pair of air force ones and in the first line of the description he asked "Do you like Jordans or Air Force Ones better?" This is pretty awesome because he's asking them a question that he doesn't have to come back and respond to lol. People will answer the question and this will increase the engagement of the image which will hopefully get it ranked in the top 12 images for the tags he added to the image description
Another way to increase your engagement is if you ask someone to post a word, one letter at a time, without getting interrupted by someone else. I'll use the Jordan vs. Air Force One example, so if this guy posted something like "Comment (Jordans) one letter at a time in the comments section without getting interrupted by another person!" he would be turning it into a game and getting people to comment for no reason. Now he just turned one comment from a person into 7 lol. The engagement would be super high and the likes would probably start rolling in.
Gaining followers is a difficult thing to do, but keeping them is even harder! It's innevitable that you'll lose some followers due to them just unfollowing you or them getting banned and removed from the system. This type of thing you can't control because it's up to the person following whether they want to keep following you and it's not up to them if they get banned lol.
So to increase your retention you will not want to be posting 20 images a day with 100 tags on each of them. People do use Instagram to waste time, but they don't want to see a profile posting a ridiculous amount of images that they can't keep up with. It would be similar to someone teaching you the ABC's and just hammering through them even if you ask them to slow down. It gets annoying and you could just lose followers. You'll want to post 1 to 2 times a day in order to increase retention and also increase your engagement. You'll need to post one in the morning and one in the afternoon to get the biggest bang for your buck (figure of speech) because posting 2 times at midnight won't do as much as one time at 9am and one time at 3pm. Schedule your posts for when people are going to be online and Instagram will send you some lovin! lol.
In Conclusion, be smart and try not to look too spammy when doing your posts. Instagram wants you to treat your profile the same way the search engines want you to write content. Post and write for the people and the social platform will shower you with followers and likes
Remember to follow me!