We all know that you make money from sales. You get an order and you'll have to work to complete the order. When you've done the work you'll deliver the results to your client. And you get paid. - That basically how it all works.
However, we also know that you can increase your chances. You can increase the odds, so you'll have a better chance of making money. - And how?
First of all, we have the actual product or service you provide. Secondly, we have the title and third, the description. - Right?
So, when that first order comes in..
Is it because you're lucky enough to score a sale or do you as a person have the right skills to convince the potential client to hit that "order button"? - Or do you need both luck and skills to make money?
Personally, I believe you'll make money based on both skills and luck, and you can increase your chances to make money by being lucky or by having even more skills.