Building a website based on a single ad spot, or building a website and then looking for ad spots?
Recently I've been looking over some advertising sections for a few of my websites and trying to find the perfect advertising spots to bring in the traffic and sales. When I was doing this, the gears in my head started moving and I got to thinking how people get ideas for what kind of websites they want to make.
Do you choose your next, or first, website based on what you want to do? Or do you choose your topic/niche based on the advertising opportunities which will bring in money?
Now when someone asks me how to start making money online I always tell them to begin blogging about something they like and monetize their pages. This is because they will be able to hammer out content pretty easily and they won't get burnt out too quick. They can learn about content optimization in a day and apply that to all of their articles and posts to help bring in traffic from Google, Yahoo! and Bing.
I'm telling them to write about something they already like doing and know a lot about, but I myself have started websites that I know nothing about simple because I know of some good advertising opportunities where I can get an ad placed for pretty cheap and turn a profit within the first or second month. I'm much more advanced than the beginner and I can get a website up pretty quick and then get the ads going, but for the newer webmaster that's not always the case.
So I was thinking, do you pick your next website based on profits or do you pick it based on what you're more comfortable writing about and marketing?
I personally do both. I have some websites that I can write for days about because I'm extremely knowledgeable in the niche. Other websites I have up and running are only spur of the moment decisions because I found a good ad space lol