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Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time! Tutorial



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Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time!

Recently I was talking to a friend and he gave me the opportunity to come in and do some sales generation for his company. But when I get hired for something like this I like to go above and beyond so I'll also try to help build a brand and increase the positive reputation of the website or company so the client or friend is super happy after everything is done.

When I go about this I usually take 1 to 2 weeks setting up a plan of attack and this normally comes in the form of forum marketing to start the sales train rolling down the tracks.

  1. To begin, you'll obviously need a website that is optimized so it can close a lead when it comes in, but that's pretty obvious so I'm not going to go over that.
  2. Next you'll need some sweet infographics to post on the forums. I like getting them at least 800 pixels wide so that they can take up the entire forum thread space on a normal 15" to 17" monitor. Larger monitors will usually work too, but I don't have one so I can't be 100% sure on that lol. For these infographics I pay my designer and he gets them back to me in about a week. I actually made him come here and make a profile and offer his services, so go check them out Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time! His profile is: DarkClairek
  3. Now that you have your infographics source, you need to know where to put them! I always target niche related forums so that my forum thread has the biggest impact on leads, SEO and overall awesomeness. People tend to share more if it's niche related Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time!
  4. Now you'll need to optimize your threads. You'll need to get your keyword in the title so that it helps with SEO. This is also called "parasiting" and basically means you're using the popularity, PR, DA, etc. to boost your own popularity, sales and rankings.
  5. Now to get the biggest bang for your buck, you'll need to add some text under the infographic, actual text and not something contained within the image. You'll want to optimize this text with your desired keyword so that the search engines can figure out exactly what the thread is about in the shortest amount of time.
  6. A little trick I like to do is add my domain name to the title along with my keyword. This will help with branding and goes a long way. You'll see a lot of direct traffic from this because not everyone wants to click a link because they're always cautious. So if they see the domain name, they can just add it to their address bar and click enter Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time!
  7. After you get all of your threads up and running, you'll want to run a general SEO campaign on them. Find a seller here on SeoClerks that will take up to as many URLs as you have forum threads. This way you can just put them all in one order and target 1 or 2 keywords and you're done. Over time you should see your forum thread beginning to rank for your keywords if you're lucky Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time!


This takes a bit of time depending on how many forums you're targeting. I would say try to hit 10 different forums so that you can hopefully take the top 10 positions in Google, Yahoo! and Bing for your desired keyword Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time!



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https://www.seoclerks.com/user/Razzy



Thanks!

Razzy

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idealmike

Thanks Raz! Great tutorial mate! I had to edit it and tick that it was Tutorial box! Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time! And indeed this is a solid way to Promote, Brand, Build Reputation and Bring In Sales. Not to mention of course, build some high authority related links to your site at the same time too. That's the double whammy effect of forum marketing, in that it's a multi sided thing and you get all these things from doing it. Plus if you use big forums in your niche, those will be counted as related links from sites in your industry which are like The Holy Grail of all backlinks you can get!

And if you do use a high authority forum, those forums are often ranked high by Google for things anyway. So you can use them for ranking purposes and it wouldn't (or might not necessarily) take a lot of SEO to get them ranking high. Although doing SEO on them can help with getting those threads ranking higher for your targeted keywords too.

The domain in the thread title is a good trick too. Not many people would think of doing that! ;)




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Lynne

Oh nice one Razzy. I always love all your tutorials. I am finding forums a bit tricky though. I just don't have enough time to build up my reputation enough to be trusted so I can drop the odd link.

I was trying recently but it really is time consuming. I guess that is why you get paid to do it, and I am assuming well paid LOL.

Nice one sharing your designer, thanks. I have often wanted infographics myself. I tried designing some on Canva... but yeah my skills are what I would call just a little bit limited LOL




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idealmike

It is and can be time consuming doing forum promotion. It is and can be a long process. It takes small baby steps at first. So joining those actual forums. Then introducing yourself (your first post) then replying to other peoples posts in the what's new section. It helps of course if you bookmark them in your browser. And perhaps even create a new folder to put them in so whenever you have a moment, just visiting one or two of them and actively engaging and taking part in the forum community. It wont happen over night, but in time, each new post will add to your reputation on that forum. Provided what you are posting and saying to people is nice and helpful and all that. Of course it would be if it was YOU posting! Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time! But like most things that are worth doing, it's never easy to do!

As for Canva, yeah that's something else altogether. You will get better at making them and using it, the more you use it, it's like anything like drawing. I'm rubbish at drawing (I shouldn't say that about myself?). Like all things, it comes to practice, practice, practice. But the truth is, some people are naturally gifted at drawing and I'm just not that gifted in that area. I've got an old text file saved somewhere on something I was going to post on LD about drawing to see if we had any talented drawers there. Will have to post it? Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time!




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Lynne

Yes I am sure doing this would be beneficial over time Mike.....but like my kids are at playschool from 8am - 1pm so there are times that I look at my life and I wonder how many more rabbits I can pull out of a hat... I'm sure you understand what I mean LOL

Oh drawing, count me out on that one Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time!




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idealmike

Loud and clear Lynne! LOL Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time!

You'll get there, I think you will anyway. Because you're hungry for it. Hungry for because of what it can bring. And that can mean more security and opportunities for you and your kids. It is that same driving factor that pushes you forward on here or wherever you are or do online! Am I right? Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time!




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Lynne

Oh yes Mike, I am so hungry for it! yes yes yes!

But maybe I could hire a VA LOL?




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idealmike

You could, but then that would mean less money for you. And also, you wouldn't really be learning anything new then as they are doing all the learning for you. But if it was just for forum posting, to build up your accounts, they could do all the initial work for you I guess. If you trust what they say on those forums is sound solid advice and they aren't making you look like a blagger that's just posting for building up your post count rather than actually being a valuable contributor. If you can find someone that understands that and is good at it and charges reasonable prices then go for it and power to you if you do! Using forums to Promote, Brand, Build Reputation and Bring In Sales... All at the same time!




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Lynne

Yeah and then there you already have a problem. How to find someone that I can trust to build up my trust and credibility. Not so easy when it isn't me. I am very much a control freak and I like doing most things myself because then I know it is done properly.




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Cristian

I liked your idea about creating infographics, this will actually add value to your post and forum owners and admins will be more inclined to leave your promotion slide, because in general, I found it very hard to build backlinks on forums and do any kind of promotion on forums.

Having this in mind, do you think the infographics should be slightly different between one-another or I should use the same picture for every form? What about the content posted together with the infographic, from an SEO point of view that should totally be unique for every forum right?




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Corzhens

Yes, infographics surely will add value but I have to admit that I don't have a complete idea on this. However, if it's related to SEO then I guess it has to be original and, of course, not the same as the others. And I agree that it is not easy to build backlinks but I still believe that you can promote in forums provided you are creative in your promotional posts.




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Barida

Razzy, you're truly a smart SEO expert with the ways you always go about doing something on the sites that you work on. I will certainly put the tips into practice in no distance time. There are lots of changes that I need to make on a blog and this offers me that chance to do so.




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