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How do you choose your niche?



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How do you choose your niche?

I know there are so many different thoughts about choosing a niche.

Some people do loads of research into it and try to come up with a niche that can make lots of money.

And some people think about what they are really passionate about and go for it.

What are your thoughts about choosing a website niche and how have you gone about it?

So far I have chosen all my website niches based on passions…. And now my fourth website is going to be filling a need in our area, I think there is an opening in the market for this so I am going to run with it next year.

Share your thoughts!

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RaduV

I have had blogs in general, pets, renewable energy and some other niches. General niche is the easiest because you can basically post whatever you feel without having to keep a particular way. Just post and blabber around all day long and no one will say anything.

On pets niche the story change, you will find out that there are a lot of pets enthusiasts which they will verify all your information. In this situation a proper research is requested.
The problem is not about the time you spend with the research but if you don't like what you are writting about then it will be a pain in the a...

I would advice all new bloggers to take a niche that they have some clue and they are comfortable with.




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Lynne

I was wondering about that actually. At one stage I was thinking about starting a new website and just blogging about whatever it is that comes into my mind.... but I never got around to it How do you choose your niche?




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Cristian

I think is something right in the middle, you have to be passionate enough so it will keep you engaged in the long run, but also you need to do a market research from all points of view, no reason to invest time and money into a project if you can't monetize it at the end of the day.

You need to know for certain that niche has the capacity to pay for all that wasted time you'll be spending creating the website and creating content.




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Lynne

Yes very true Cristian... but I also can't help but think that even if there is a lot of competition there is a way to carve out a little piece of the traffic for yourself if you are clever about it right?




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idealmike

That's a good question. How do you choose a niche? What is a good niche to go with and work in and which isn't? I think the best thing is like how you have done, to choose and go with a niche that you are passionate about. Something you have some kind of vested interest in. That way, you will care more about it and be more likely to succeed within it. Where as choosing something you don't really care about or have much interest in will mean you're more likely to grow bored of that before you really start seeing some results from it.

But that's not to say you still can't find success in a niche you know nothing about at all or really care much about. I was watching Dragons Den on TV once and this couple came on talking about this new product. From that I could see this was a new product and was going to blow up. I quickly jumped online, done a bit of research and came up with an awesome killer domain name. I found a hole in the market and after a few months of blogging about it started to see some results from that. It was in a niche I knew absolutely nothing about at all. But I researched it, read a whole bunch of articles on it and quickly learned that niche. Several months later down the line I had busy site, was getting a lot of orders and was doing quite well from it.

However, I kind of "imitated" another main brand and they sent me a cease and desist notice. Even though I wasn't pretending to be them and was actually selling their product in my store. I think their notice was a fake one though and I wrote back to their lawyers who sent it to me to tell them how wrong it was and that in a court of law I would win since I wasn't using their name or branding or anything and it was just a generic online store selling their product along with other companies products as well. They didn't respond to any of my subsequent emails and in the end I just decided to flip the site which I did.

But the moral of the story is to try and find a niche that is new but is going to be big and then get in early on that. Since Google ranks sites and keyword by order that they were found in. It's often easy to get a site ranking high for that without needing to do much SEO on it.

What you need to do is learn how to find hot new niches as they are being invented/created and jump on that before too many people do and be one of the first websites to start blogging about it / selling it and if you get that right you're onto a sure fire winner! How do you choose your niche?




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Lynne

Well I don't think you need to have a massive amount of knowledge about something to start a website in that niche. If you find the topic really interesting and you want to learn about it that will do perfectly, especially since can learn something awesome and then post about it. I did a lot of articles on my online marketing website like that.

I learn something new and then I write an article sharing what I just learned. I don't pretend to be some online guru or anything.




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EliteWriter

I strongly believe that it should be mainly based on what one is truly passionate about, or very experienced in. The more you know the subject, the better you are going to do. People will feel that you are knowledgeable, and better still, that you care about this. Having said that, you also need to see what is available on the market. If you are good at something but there are tons of competitors, you are going to find it difficult to enter that niche and do well. So you need to be original and try to stand out in some way or other.




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Lynne

Yes and you need to be able to come up with fresh and interesting content all the time. This is not easy if you don't care much for the topic!

This is why I choose things that I am passionate about, I would never be able to write so much on a topic I find boring.




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Barida

The main thing that determines how I go about my niche is the passion that I've got for that is the major thing that I consider on that path. Then, I check if such is going to be profitable in the long-run as well for me.




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Corzhens

It is also based on passion for me because a niche that is outside your strongest interest may just give you a hard time in the future. When the niche is your passion then that means you are well versed in that subject and you are comfortable in writing about it as well. That is the problem with some bloggers that they choose a niche for the profitability that later on they run out of things to write.




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Kakashi2020

In my opinion you should choose a niche where you feel comfortable the most. It could be something you feel passionate about or something that you like doing. The important thing is whatever you choose it should always make you happy.




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