Cross promotion

Beverly Level X³

March 8, 2013, 6:13 pm

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What's your best technique for cross promotion? For instance, once I saw a really good cross promotion where the site owner mentioned a discount/coupon to anyone following him on Pinterest. They had to go to his Facebook page to claim it though. This cross promotion ties in two very popular social media platforms.

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angie828

I like that idea. Tieing in two social sites to get the offer makes sense to me. I know that some may grumble about it but it makes perfect sense to do it this way.

14 years ago

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Beverly

I like that idea. Tieing in two social sites to get the offer makes sense to me. I know that some may grumble about it but it makes perfect sense to do it this way.

Cross promoting offers and posts over numerous social platforms is a good way to get users of one site to cross over and like/follow you on another. Sometimes, people will stay on a favorite social site and never move over but if they see good enough posts/offers being cross promoted, they will make that jump. For instance, someone who has never used Google+ might make that jump from Facebook and start using the site if they knew they had access to better coupons, offers, etc.

14 years ago

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Corzhens

This cross promotion is being done by politicians. When we got involved in the election campaign years ago, I have attended a meeting of 2 campaign groups representing 2 candidates. The agreed a cross promotion by telling their followers to follow the other politician. It’s like politician A has a million followers and B has only 500k followers. If their 500k followers will follow their request then A will have 1.5 million followers and B will have 1 million. A neat trick.

8 years ago

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