Content Marketing: Is Your Web Content Panda Proof?
Google Panda update has been initiated with new algorithms to help weed out content that has not been updated or is unoriginal. This has some web designers in a frenzy trying to figure out how they can protect their websites from the new panda.
Fear The Panda!
Released in 2011, Google Panda lowers the search engine rankings of lower-quality websites. It originally raised the rankings of news and social media websites and lowered websites with more ads. This can be a problem for some site owners because a lower ranking means a less-viewed page. This will have an effect on the inbound marketing for the website. The new and improved super Panda has new ways to shut down low-quality websites and increase SEO (search engine optimization).
